1.2 billion articles read on Feedly this past year

I received an email this afternoon from Edwin Khodabakchian (@edwk), the founder of Feedly. He relayed that together, we’ve read 1.2 billion articles on Feedly this past year.

Feedly is a news aggregator, and by far the most popular one that I know of. By news aggregator I mean an application that runs as a mobile app or on a desktop browser that pulls in and organizes the news and information you want to see.

Blogs, columns, mainstream news reports, you name it. You can subscribe by source (ie, abovethelaw.com) and get all the stories from the source or subscribe by subject (FMLA) and get all the stories from influential sources reporting on a subject ala FMLA.

Using feedly is a huge plus. As Khodabakchian wrote:

Some of us connected to thought leaders or found new favorite blogs, while others learned new skills or searched for deeper insights into changing industries. We are all united, however, in the belief that reading makes us smarter.

I’d be lost without Feedly. It’s how I stay abreast of news, insight and developments. You can try to stay on top of the marketplace, trends and competitive landscape without a news aggregator, but I don’t have that much time. I’m also not dumb enough to believe that I’d  see what Feedly delivers to me.

Feedly is also how I network online so as to build relationships and, hopefully, a better name for myself. I share, with my commentary, what I read on Feedly onto Twitter, Facebook and my blog. Engagement ensues.

After all, content, whether your own or someone else’s, is not the end goal. Content is the currency for engagement and resulting relationships.

Per Khodabakchian, Feedly also got smarter in 2017.

You can now annotate and save essential articles, filter out noise, disseminate critical insights, and re-organize your feeds.

I just spent some time reorganizing my “feeds,” which I organize in folders, moving the things I most want to see towards the top. Items that open business opportunities as well as open doors to support law schools and access to legal services.

Feedly is essential for anyone who is looking to stay up to speed in their field and looking to develop business through the Internet.

What are you waiting for? 1.2 billion served just this year alone.